Top 10 Selling Articles

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1. Comparing In-House Pricing
2. A Better Way To Structure Your Firm?
3. Selling and Conducting Communications Audits
4. Pricing & Billing Standards For Single- & Multi-Person Creative Services Firms
5. Retainers--Replying to Discount Requests by Offering Them
6. NEW: Copyright & File Ownership
7. Business Planning. The Exasperating Made Simple
8. Contract, Estimate, Letter of Agreement, or Proposal?
9. Dealing With Those Very Opinionated Clients
10. Awards. How Important To Your Business?

A Creative Person's Short Course In Marketing
Article Details

An eight-page article that's been called "The best single explanation of what marketing actually consists of." Written especially for creative individuals, it summarizes marketing organizations, processes, plans, and terms. Includes a one-page Marketing Plan Worksheet.

$15.00






Subject Area

Marketing

Keywords

Marketing/sales
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